We’re SafetyNet • Works, a collective of Trust & Safety professionals who believe that knowing how to keep platforms safe shouldn’t be a trade secret.

And that the best way to share that knowledge is by working together.

Decentralized doesn’t have to mean going it alone.

No single Trust & Safety professional can do it all. By pooling our talents together, organizing and operationalizing our resources, and collaborating on solutions for clients, we do more good for users and platforms than we ever could on our own.

At SafetyNet • Works, we’re solving shared problems across platforms of all types and sizes every day. It’s both a collaborative consultancy and a net•work (get it?!) for platforms and consultants to find each other.

SafetyNet • Works was founded by this guy, Nick Tapalansky. He’s going to stop talking in the third person though, because that’s kinda weird.

I started in Trust & Safety as a content moderator way back in 2016. Since then I’ve had the privilege to be an Operations Lead, a Lead Program Manager, and now a Senior Director overseeing Safety & Support for a portfolio of social and web publishing brands. Tumblr, Twitter, and MediaLab are some of the places I’ve called home.

I’ve dipped into disciplines all across the Safety space including policy development, content moderation, S&O, child safety, safety by design, safety engineering, and regulatory compliance. All the fun resume details are over on LinkedIn, but the tl;dr is that I love combining the best T&S folks in the world with agile processes and scalable operational structures that inspire creative problem solving to keep people safe. For me, SafetyNet • Works is an exciting and impactful way to encourage open borders for Trust & Safety expertise alongside some of the best Trust & Safety pros out there, working together to push our collective mission forward.

SafetyNet • Works is where I think the future of Trust & Safety is headed. As more Safety pros move into the freelance space, we need a way to coordinate, partner, and support each other as much as we support our shared mission. By creating a scalable system for operational collaboration, I believe we can maximize the good we can do for platforms and their users.

Meet the Net•Work

  • David Eliff has spent his career at the intersection of technology, policy, and child safety, helping platforms anticipate and address some of the toughest and most severe challenges in Trust & Safety.

    He spent a decade at the National Center for Missing and Exploited Children, first on the CyberTipline and later on the Child Sex Trafficking Team. Transitioning into the tech industry, David has held key roles at Tumblr, Twitter, Google, and OpenAI, supporting both policy development and operational enforcement.

    David’s expertise spans the full spectrum of Trust & Safety, with a focused commitment to preventing child exploitation and strengthening protective measures across platforms. He has served in roles specializing in investigations and analysis, law enforcement response and legal requests, policy development, and enforcement and operations.

    At SafetyNet•Works, David brings a thoughtful, experienced perspective to helping companies navigate complex risks, implement effective safeguards, and meet their legal and regulatory obligations.

  • Holly Lawrence has dedicated her career to creating safer online environments, with a particular focus on protecting minors in digital spaces. Her extensive experience spans over 20 years in Trust & Safety, blending expertise from both law enforcement and the tech industry.

    Holly's journey began in law enforcement, where she received specialized training in technology-facilitated child sexual exploitation and Internet crimes against children. This foundation has informed her expert approach to content moderation, compliance, and mandatory reporting requirements throughout her career. Transitioning to the tech industry, Holly has held key roles at major platforms including Yahoo!, Flickr, and Oath Holdings (Verizon Media portfolio) and Twitch. In these positions, she developed and implemented comprehensive child protection frameworks and safety protocols, working to reduce risk exposure and ensure safe user experiences.Her expertise spans policy development, investigative procedures, and cross-functional collaboration with law enforcement agencies to protect children in digital spaces.

    At SafetyNet•Works, Holly brings a wealth of knowledge in Trust & Safety operations, content moderation, risk mitigation, and regulatory compliance. Her unique background allows her to offer valuable insights to companies navigating complex online safety challenges, with a particular emphasis on child protection and legal compliance, creating enjoyable, secure user experiences.